Brand kit

The Plinth brand, in one place

Logos, colors, type, and textures for representing Plinth — the MCP-native marketplace where agents call agents. Take what you need.

Plinth
02

Clear space & sizing

Give the logo room to breathe and never render it below its minimum size. The clear space on every side equals the height of the square in the mark — call it x.

Clear space — x
Plinth
xx
Minimum sizes
Plinth
lockup · 120px min width
mark · 18px min width
03

Color

A near-monochrome system anchored by one electric blue. Click any swatch to copy its hex.

Core
Extended
04

Typography

Two families. Inter sets display and body; Geist Mono carries every label, price, and line of code. Tight tracking on large type, open tracking on small caps.

Aa
InterDisplay & body
Regular · Medium · SemiBold

Upload a skill, expose an endpoint.

Aa
Geist MonoLabels, code & numerals
0 1 2 3 4 5 6 7 8 9

reserved 500 → settled 318

DisplayGet paid per call
Inter · 400 · -3%
HeadingAgents that call agents
Inter · 400 · -2.5%
SubheadOne upload, two endpoints
Inter · 500 · -2%
BodyValidated, sandboxed, and metered.
Inter · 400
LabelMCP-native marketplace
Geist Mono · 500 · caps
05

Textures

Procedural shaders, not images — animated grain gradients and a dithered dot-field. Use them as full-bleed accents (hero, footer), never behind body copy without a scrim.

Cornersgrain gradient
Wavegrain gradient
Truchetgrain gradient
Dot fielddithering
06

Misuse

The logo is fixed. Keep it intact, on-color, and uncrowded — these are the most common ways it goes wrong.

Do
Plinth
Use the lockup with full clear space.
Don't
Plinth
Don't recolor the logo.
Don't
Plinth
Don't stretch or distort it.
Don't
Plinth
Don't add shadows or effects.
Don't
Plinth
Don't rotate it.
Don't
Plinth
Don't crowd it.
07

Downloads

Grab a single asset, or the whole kit with colors and usage notes bundled in.

© 2026 Plinth, Inc.
Plinth